Logo Case Study
EJ's Homemade Gifts
Homemade Crafts
![](https://devingreen.me/storage/temp/public/c2f/5e7/fff/img_ec9a505bd71bfdf3459ae7acd6668500_500_0_0_0_auto__500.png)
![](https://devingreen.me/storage/temp/public/8ae/7ff/d8a/img_3fec1132dfbd4bfa626f95f752aa36d3_500_0_0_0_auto__499.png)
![](https://devingreen.me/storage/temp/public/a0c/5e5/bb3/img_9d399a3c5a9b887301b1a32f74c2e19d_500_0_0_0_auto__500.png)
![](https://devingreen.me/storage/temp/public/247/496/dda/img_dcf88caba7537675fc3002dfe4c5ab82_500_0_0_0_auto__500.png)
Insight
A brand with a personal touch. I fine tuned a font to fit the clients ideas and representation. The goal of this was to create something that represented Emily's style, vernacular, and personality. We spent a lot of time on font kerning and picking colors. The result ended up being something we both loved
Tools
![](https://devingreen.me/storage/temp/public/127/108/cdd/5ed9043f02774626518817__256.png)
Affinity Designer
Vector Design Tool
Task
Create a logo for Emily's Homemade crafts business
Process
I started with some simple sketches. She also sketched up some ideas as well. Once we got the creative juices flowing, we went to the computer to finish