Logo Case Study
EJ's Homemade Gifts
Homemade Crafts
Insight
A brand with a personal touch. I fine tuned a font to fit the clients ideas and representation. The goal of this was to create something that represented Emily's style, vernacular, and personality. We spent a lot of time on font kerning and picking colors. The result ended up being something we both loved
Tools
Affinity Designer
Vector Design Tool
Task
Create a logo for Emily's Homemade crafts business
Process
I started with some simple sketches. She also sketched up some ideas as well. Once we got the creative juices flowing, we went to the computer to finish
